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Affiliate marketing is a popular online marketing strategy where businesses (often called advertisers or merchants) partner with individuals or other businesses (known as affiliates or publishers) to promote their products or services. Affiliates earn a commission for every sale, lead, or desired action generated through their marketing efforts. There are several reasons why affiliate marketing is a widely adopted strategy:

85% of businesses are using Affiliate marketers to handle their advertising!  
 Affiliate marketing has been around for several decades, and its origins can be traced back to the late 1980s and early 1990s with the emergence of the internet and e-commerce. The concept of affiliate marketing as a structured and scalable business model.

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